ALESSIA GOLFETTO (SHE/HER)
BEAUTY WELLNESS LIFESTYLE
BEAUTY WELLNESS LIFESTYLE
Alessia Golfetto is a London-based model and content creator of Nigerian and Italian heritage, recognized for her vibrant style and commitment to inclusivity. She has collaborated with various fashion and beauty brands, showcasing her versatility and challenging traditional beauty standards. In December 2024, Alessia founded Thick Threads, a plus-size closet sale initiative in London, aiming to create a safe space for plus-size individuals to access fashionable clothing. The inaugural event featured contributions from notable curve models and was highlighted by British Vogue, underscoring its impact on promoting plus-size fashion and community engagement.
LONDON, UK
AUDREY WARD (SHE/HER)
BEAUTY WELLNESS LIFESTYLE
BEAUTY WELLNESS LIFESTYLE
Audrey is a passionate creator focused on wellness and beauty, dedicated to fostering a supportive community. Through engaging content, Audrey shares favorite habits and tips to inspire others to look and feel their best. With a commitment to holistic well-being, Audrey encourages followers to embrace positive lifestyle changes. Based in a vibrant city, Audrey invites everyone to join the journey toward self-improvement and empowerment.
LONDON, UK
BEN HO (HE/HIM)
FOOD WELLNESS LIFESTYLE
FOOD WELLNESS LIFESTYLE
Ben Ho is a dynamic lifestyle creator based in London, known for sharing engaging glimpses into daily life and culinary adventures. With a passion for food exploration, Ben delights in trying new dishes and sharing unique experiences with the audience. This creator fosters connections through humour and authenticity, inviting followers to join in on the journey. Ben's vibrant personality and creative storytelling make every post a celebration of life in the bustling city.
LONDON, UK
BIANCA SAUNDERS (SHE/HER)
FASHION LIFESTYLE
FASHION LIFESTYLE
Bianca Saunders is a British-Caribbean designer and entrepreneur whose personal brand beautifully blends her passion for fashion, lifestyle, and culture. Based in London, Bianca shares a well-rounded perspective on her daily life, from travel and beauty routines to personal moments and reflections on her entrepreneurial journey. Through authentic storytelling, she offers an inside look at the highs and lows of building her fashion brand, connecting with her audience by sharing both her creative process and personal insights. From fashion experiences to career milestones, Bianca’s story inspires aspiring entrepreneurs and fashion enthusiasts alike. As she continues to break boundaries and grow her brand, Bianca is not only redefining fashion but also shaping a future where authenticity, innovation, and inclusivity thrive.
LONDON, UK
HANNAH DA SILVA (SHE/HER)
LIFESTYLE FASHION FITNESS
LIFESTYLE FASHION FITNESS
Hannah da Silva is a lifestyle and fashion creator and founder of Gorp Girls, a pioneering outdoor collective dedicated to getting more women out of London and into nature. Originally from Canada, where hiking and nature are a way of life, Hannah launched Gorp Girls while studying in London after recognizing a gap in accessibility and enthusiasm for outdoor adventures among her female peers.
What began as a small hiking club has evolved into a thriving community offering hiking, climbing and a city-safe run club, with plans to expand further. The overwhelming demand for Gorp Girls led Hannah to take a bold leap, quitting her job at 23 to focus on the movement full-time. Her risk paid off, proving that women are eager for outdoor experiences that foster freedom, community and female energy.
Hannah’s leadership and vision continue to drive Gorp Girls’ rapid growth, making it one of the most exciting grassroots initiatives empowering women through nature and adventure.
What began as a small hiking club has evolved into a thriving community offering hiking, climbing and a city-safe run club, with plans to expand further. The overwhelming demand for Gorp Girls led Hannah to take a bold leap, quitting her job at 23 to focus on the movement full-time. Her risk paid off, proving that women are eager for outdoor experiences that foster freedom, community and female energy.
Hannah’s leadership and vision continue to drive Gorp Girls’ rapid growth, making it one of the most exciting grassroots initiatives empowering women through nature and adventure.
LONDON, UK
MIKAI MCDERMOTT (SHE/HER)
FASHION BEAUTY LIFESTYLE
FASHION BEAUTY LIFESTYLE
Mikai McDermott is a British Jamaican-born historian, beauty content and professional hair stylist. Graduating from the London School of Economics. As the founder of Linen Service, Mikai engages audiences through captivating tutorials and insightful content that celebrates the art of makeup. With a focus on beauty, makeup glam and feminism, Mikai fosters connections by sharing personal experiences and techniques. Based in the London Kingdom, Mikai continues to inspire others with creativity and expertise in the beauty vertical.
LONDON, UK
FEM PV (HE/HIM)
FASHION FITNESS LIFESTYLE
FASHION FITNESS LIFESTYLE
Fempv is a creator based in London, known for an inspiring journey through fitness and personal growth. With a focus on running, Fem is preparing for the 2025 Tokyo Marathon, aiming for a sub 3:30 finish while sharing insights on resilience and hard work. Engaging with the audience through motivational content, Fem emphasizes the importance of gratitude and connection. This creator's philosophy is rooted in continuous growth and the belief that every moment is an opportunity to strive for greatness.
LONDON, UK
NSLB
FITNESS LIFESTYLE FASHION
FITNESS LIFESTYLE FASHION
Co-founded by Femvp and FK, NSLB is more than just a fashion brand; it’s a thriving community that uses fitness as a catalyst for social connection and growth. The collective has created a space where like-minded young men can forge personal connections, with figures like Corteiz founder Clint419 and artist Olaolu Slawn frequently seen at meet-ups. Through running, calisthenics and reading, NSLB fosters both physical and personal development.
Building on this ethos, the fashion label is rapidly emerging as one of the UK's fastest-growing imprints. Guided by the mantra “Get Fit, Get Money, Secure the Family,” the brand encourages individuals to embrace self-improvement while donning its signature graphic-heavy yet understated designs, intended as a uniform for those striving to be their best selves.
Building on this ethos, the fashion label is rapidly emerging as one of the UK's fastest-growing imprints. Guided by the mantra “Get Fit, Get Money, Secure the Family,” the brand encourages individuals to embrace self-improvement while donning its signature graphic-heavy yet understated designs, intended as a uniform for those striving to be their best selves.
LONDON, UK
TZE SHIN LOW (SHE/HER)
FASHION TRAVEL LIFESTYLE
FASHION TRAVEL LIFESTYLE
Tze Shin is a creator known for a vibrant lifestyle that blends fashion and travel. With a keen eye for style, Tzefits shares daily outfit inspirations and shopping adventures, fostering a strong connection with the audience through relatable content. Recent travels have sparked creativity, leading to a unique perspective on fashion trends. Based in a dynamic city, Tzefits continues to explore new horizons while celebrating the joy of self-expression through personal style.
LONDON, UK
REUBEN MATHESON (HE/HIM)
FASHION LIFESTYLE
FASHION LIFESTYLE
Reuben is a British creator and fashion producer, specialising in men's fashion, dedicated to helping others build their staple wardrobes. With a keen eye for style, Reuben shares engaging content that inspires followers to explore outfit ideas, trend prediction and insights on fashion production. His journey into content creation began with exposure to fashion production. Using London as key inspiration, Reuben continues to evolve and innovate within the fashion space.
LONDON, UK