ALESSIA GOLFETTO (SHE/HER)

BEAUTY FASHION LIFESTYLE

Alessia Golfetto (Dazed 100) is a London-based model and content creator of Nigerian and Italian heritage, recognized for her vibrant style and commitment to inclusivity. She has collaborated with various fashion and beauty brands, showcasing her versatility and challenging traditional beauty standards.

In December 2024, Alessia founded Thick Threads, a plus-size closet sale initiative in London, aiming to create a safe space for plus-size individuals to access fashionable clothing (Vogue). The inaugural event featured contributions from notable curve models and was highlighted by British Vogue, underscoring its impact on promoting plus-size fashion and community engagement.

LONDON, UK

MIKAI MCDERMOTT (SHE/HER)

BEAUTY FASHION LIFESTYLE

Mikai McDermott is a British-Jamaican "beauty theorist," entrepeneur and makeup artist, redefining the intersection of beauty and academia.

A LSE Master’s graduate in International History, Mikai’s unique perspective has earned her a reputation as a leading voice on identity and beauty history.

Her career is defined by high-impact milestones, most notably her collaboration with MAC, where she launched the "Honeylove Lip Kit" and a sold-out masterclass in lagos Nigeria with Maybelline (BOF).

As the founder of The Linen Service, a social club for femme creators, she has partnered with Airbnb and Redken.

Mikai bridges the gap between digital influence and structural change (Stack World). She is recognised by Cosmopolitan and The Face, with a published essay in the Penguin Random House anthology Black Joy.

LONDON, UK

AOIFE CULLEN (SHE/HER)

BEAUTY FASHION LIFESTYLE

Aoife Cullen (Dazed 100) is a makeup artist celebrated for her bold, subversive looks that blur the line between beauty and art. Drawing inspiration from drag, nostalgia, and imagined futures, her work moves fluidly between eras and aesthetics, turning the bizarre into the beautiful with an unapologetic flair.

She thrives on breaking rules, experimenting with unexpected colors, textures, and forms that challenge conventional ideas of glamour. Rejecting influencer norms, Aoife’s playful, boundary-pushing tutorials invite audiences to see makeup not as a set of rules, but as a limitless, experimental medium for self-expression.

LONDON, UK

FRANKIE DARLING (SHE/HER)

FASHION BEAUTY LIFESTYLE

Frankie Darling is an Irish makeup artist and digital creator known for her mastery of bold, graphic eyeliner and "grunge-inflected" glamour. A dedicated advocate for vegan and cruelty-free beauty, she has built a significant following by blending editorial artistry with a signature "glass skin" finish.

Her work has been spotlighted by leading publications, including The Face’s Beauty Directory and Voir Fashion. Frankie’s portfolio features high-profile collaborations with global brands like Charlotte Tilbury, while she consistently champions cult-favorites such as Milk Makeup, Espressoh, and Karla Cosmetics.

LONDON, UK

HANDSOME GIRLY (SHE/HER)

FASHION LIFESTYLE

Handsomegirly is a fashion creator and designer known for bold, playful looks that merge DIY craftsmanship with personal storytelling. Her work celebrates mid-size style through vibrant colors, unexpected textures, and one-of-a-kind silhouettes.

Based in Los Angeles and passionate about self-expression, Handsomegirly shares outfits, concepts, and behind-the-scenes moments that inspire others to dress with confidence and joy.

LOS ANGELES, USA

SHANIYA ODULAWA (SHE/HER)

BEAUTY LIFESTYLE

Shaniya Odulawa is a London-based editorial makeup artist and Guardian writer who has emerged as a distinct voice in the UK’s underground creative scene. Her artistry is defined by a bold, experimental approach to beauty, often blending high-concept editorial aesthetics with a raw, contemporary edge. Beyond the brush, Shaniya is a recognized social commentator; her writing has been featured in The Guardian, where she has provided poignant insights into Gen Z political engagement and youth culture.

Her work sits at the intersection of visual art and social advocacy, Shaniya has quickly become a "one-to-watch" for brands seeking authentic, multi-dimensional talent. Her ability to navigate both the fashion world and mainstream media makes her a unique force in the British creative landscape.

LONDON, UK

HAYLEY REBEKKAH (SHE/HER)

FITNESS LIFESTYLE WELLNESS

Hayley is a travel, wellness and lifestyle creator who focuses on authentic experiences. Her content blends storytelling with an easy, relatable tone, capturing solo trips and new routines to the small rituals that make everyday life feel better.

Hayley encourages her audience to slow down, look after themselves and explore the world with curiosity. Whether she’s sharing travel recommendations, simple wellness practices or reflections on balance, her work is grounded in authenticity.

LONDON, UK
MONTREAL, CA

CHANTÉ JAY (SHE/HER)

CULTURE LIFESTYLE

Chanté Joseph is the preeminent voice of a generation redefining love, identity, and digital etiquette. An award-winning broadcaster and The Guardian’s Pop Culture podcast host, Chanté has become a global authority on the "New Romanticism"—a movement focused on high-agency dating, self-sovereignty, and the intersection of relationships and social media.

A first-class communicator, her screen credits include fronting two seasons of Channel 4’s How Not To Be Racist (which earned her an Edinburgh TV Fest ‘Ones to Watch’ nomination) and hosting for Netflix and Snapchat. Her written work is equally influential, appearing regularly in British Vogue, VICE, and The Guardian, ranging from deep-dive cultural commentary to high-profile celebrity interviews.

LONDON, UK

INTRANET GIRL (SHE/HER)

DESIGN LIFESTYLE TECH

Intranet Girl is a multi-format 3D artist known for creating immersive digital experiences that blend art and technology.

Passionate about experimentation, Intra shares tutorials and personal projects that inspire others to explore their artistic potential. Committed to social justice, Intra also uses art as a platform to advocate for change and raise awareness on important issues.

LONDON, UK

TZE SHIN LOW (SHE/HER)

FASHION LIFESTYLE TRAVEL

Tze Shin is a creator known for a vibrant lifestyle that blends fashion and travel. With a keen eye for style, Tzefits shares daily outfit inspirations and shopping adventures, fostering a strong connection with the audience through relatable content.

Recent travels have sparked creativity, leading to a unique perspective on fashion trends. Based in a dynamic city, Tze continues to explore new horizons while celebrating the joy of self-expression through personal style.

LONDON, UK