BIANCA SAUNDERS
PFW
PARIS, FRANCE
2024
We led the social media content strategy, influencer partnerships, and collaborator sourcing for Bianca Saunders’ SS25 Paris Fashion Week Runway, ensuring the campaign captured the collection’s essence while maximising its visibility. By aligning creative storytelling with targeted influencer outreach, we elevated the runway into a global cultural and commercial moment. This project highlights our expertise in blending high fashion with impactful digital strategy, showcasing our ability to amplify brand presence in competitive markets.